Trait
Brand Identity
Brand Identity
DESIGNED WITH
STUDIO ZUR STRASSEN
UNLIKE MOST RUNNING APPS, TRAIT PRIORITISES PERSONAL JOY AND CONNECTION OVER METRICS, USING SPORTS SCIENCE AND AI TO EMPOWER USERS ON THEIR UNIQUE FITNESS JOURNEYS.
APP BY
ULF GERMAN
MOTION BY
STEPHEN MCLAUGHLIN + MARTA AZAÑA
2024
Kickbase
Brand Identity
Brand Identity
DESIGNED WITH
STUDIO ZUR STRASSEN
REBRANDNG GERMANY’S MOST LOVED FANTASY FOOTBALL APP WITH A LAYERED IDENTITY THAT CELEBRATES FOOTBALL’S JUXTAPOSION OF THE LOGICAL AND ANALYTICAL VERSES THE MAGICAL AND UNEXPECTED SIDE OF THE GAME.
MOTION BY
PARIS SEAWELL
TYPE BY
NOLAN PAPERELLI
2023
Nike Fit–ADV
Graphic Identity
Graphic Identity
DESIGNED AT
ACCEPT & PROCEED
A METEOROLOGICAL GRAPHIC SYSTEM TO SUPPORT NIKE'S ADVANCED ENGINEERED APPAREL INTENDED FOR EXTREME WEATHER CONDITIONS.
2021
Tomorrow
Brand Identity
Brand Identity
DESIGNED WITH
STUDIO ZUR STRASSEN
TOMORROW IS A VENTURE CAPITAL FIRM COMMITTED TO RADICALLY TRANSFORMING INDUSTRIES FOR HUMANITY'S SURVIVAL, FOSTERING INNOVATION THROUGH COURAGEOUS CHANGEMAKERS.
MOTION BY
PARIS SEAWELL
2024
Green Dot
Logo Design
Logo Design
BRIEF BY
TWO°CREATIVE X THE BRAND IDENTITY
REDESIGNING THE GREEN DOT SYMBOL CURRENTLY CAUSING WIDESPREAD RECYCLING CONTAMINATION DUE TO BILLIONS PER YEAR CONFUSING IT WITH THE ︎ ICON.
2022
The Private Fail Network
Report
Report
A 50 PAGE RESEARCH REPORT INVESTIGATING INTO THE FAILURES OF THE UK’S PRIVATISED RAIL NETWORK. THE REPORT REVEALS AND EXPLAINS A CORRUPT SYSTEM OF MONOPOLIES, TAX EVASION, DECEPTION AND EXPLOITATION.
2020
Arrival
Campaign
Campaign
DESIGNED AT
ACCEPT & PROCEED
2020
Malvern Hills
Data Visualisation
Data Visualisation
EXPERIMENTATION WITH TOPOGRAPHIC DATA TO CREATE MAP VISUALISATIONS OF MY HOME TOWN, ALONG WITH ILLUSTRATIONS.
2022
Cannondale Smartsense
Animation
Animation
DESIGNED AT
ACCEPT & PROCEED
ILLUSTRATING WITH SIMPLICITY HOW CANNONDALE’S INNOVATIVE SMARTSENSE DEVICE SYSTEM IMPROVES THE SAFETY AND ENJOYMENT OF EVERY RIDE.
2021
NewGen Bikes
Illustration
Illustration